Bruce Winfrey


I can pinpoint a genuine interest in construction and how things are built dating back to my early tree fort building days growing up in San Angelo. When I left Texas A & M with my Construction Science degree in 1987 I headed for Houston and proceeded to learn the profession of homebuilding, first as a field superintendent and then working my way up to project, division and city manager for some of Houston’s best known large-volume and custom homebuilding companies.

I built over 400 homes in the process and then managed the construction of another 300 custom homes and townhomes as the co-owner of a development and construction company for 10 years specializing in Houston’s inner loop and in-town neighborhoods.

Throughout those years, I have lived in four homes that I have built for myself, including our current house, and I am constantly thinking about how modern families live and what can be done in the design and construction process to improve the quality of my homeowner’s lives.

Greg and I have worked hard to define a company that would specialize in leveraging our combined passion for this great profession with a desire to maximize the quality of our own lives and that of our families through the way we work and what we do.

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Greg East


In addition to being the son of the best salesman I know, I think I really caught the sales bug when I won a transistor radio for selling the most tickets to the Mobile Christian School fish fry in the 2nd grade. My dad was transferred to Houston in 1970 to run a division of a national building products company and by the time I got my marketing degree from Harding University in 1983 he had started his own window and building products company and I had the good fortune of working with a great mentor for the next 8 years.

Since the close of that business in the early 90’s I have sold everything from property and casualty insurance to mirror and marble to homebuilders throughout Houston. I was lucky enough to meet Bruce through a mutual friend in the industry and eventually worked for him as a Marketing Director and Development Coordinator when he ran a much larger company.

I have the rare good fortune of working with one of my closest friends every day and although we each bring different skills to our collaboration we both share a passion for constant learning and improvement in what we do. We have created a company that has been set up to utilize the over 50 years of combined experience Bruce and I have in the practical business of homebuilding while using all of the modern efficiencies and technology available to today’s homebuilder.

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Isaac Suarez


I was born a designer. From an early age, if there was a problem I wanted to design a solution. I remember deconstructing everything from bikes to toys just to learn how they were designed, and how they could be improved. That passion and love for design still drives me today. I take great pride in the designs I create and the work I do here, and I’m always looking for areas to improve upon.

I enjoy working with two of the best construction minds I know, and I look forward to continuing that education. I’m a firm believer that fresh perspective is the key to innovative design, and as part of the team at Winfrey Design Build, I feel that one of our specialties is a great mix of “perspective.”

I enjoy the support of my loving family, and many various friends whom I look upon as family; they are the reason I can do what I do, and why I enjoy it so much. I’m a homegrown Houstonian, and on behalf of the Winfrey Design Build team, I say welcome partner!

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Shawn Morris


I have been surrounded by the business of construction as early as I can remember. From my dad who did commercial concrete to uncles who were professional remodelers among others. My first ever construction project was a tree house overlooking a pond in the woods for me and my friends. After high school I attended a private university where I graduated with honors receiving my BBA. With my college sweetheart and degree in hand, I relocated to Houston. My wife and I quickly started to draw plans for the house we would build to raise our family one day and in the process I completely fell in love with home building. I started in customer Care and worked my up to Superintendent quickly. I have worked for three of the largest home builders in the nation and have built close to one hundred homes and I was proud to put my name on every one.

I am now privileged enough to work with Bruce, building some of the most beautiful luxury homes in Houston and dealing with some great homeowners. I take pride in building with the best vendors and tradesmen, using the most current and cutting-edge products, and delivering something that is truly someone’s one of a kind vision for their home.

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If you have questions about our process or our company, we encourage you to get in touch with our team by filling out our short form or calling us at 713.875.8481.

A Message From The Founder

My goal is to give you the best products and craftsmanship within a unique efficient design framework while leveraging my passion for quality construction through hands-on attention to every detail. Ultimately, I want to create the best environment for your family to live in by creating an enjoyable, collaborative experience that you will rave about to your friends.

Our beautiful future home was almost complete when our Realtor showed it to us and it did not take us long to decide that the custom home Bruce had built would be a great setting for the next stage of our lives. He worked quickly to integrate our final selections and meet our desired closing schedule. The transition to living in town was certainly hastened by the comfort our family found in the house Bruce had designed and built.”

Nic and Stacy,
Royden Oaks

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Winfrey Design-Build is a custom home builder serving clients in Houston, River Oaks, Bellaire, Memorial, Montrose, Tanglewood, Heights, West University and surrounding cities and towns.